Page Information/Options

The Page Information/Options section lets you choose navigation and marketing options for your page. You can decide to...

Is This Your Home Page?

Name your home page HTML file as index.html (using the four letter extension with an "l" at the end), and not index.htm (with the three letter extension).

Your home page (TIER 1) should, in a few short paragraphs, deliver your Valuable PREselling Proposition to your visitor, as well as the critical "What's in it for me?" benefits. (See DAY 6 of the Action Guide for full details.)

Tips

Please note...

When you upload your own index.html page, it overwrites the original home page built via SiteBuilder, if you built one.

What if you want to revert to your original one? No problem. SBI! stores it in a database. Here's how to make the switch...

Go to the Edit/Delete section of the One Page at a Time area in Site Central. Select the index.html (HTML Uploaded) file and click on the Delete button. Your SiteBuilder-built home page (which does not appear in this list) will replace it.

In the unlikely event that you change your mind once again, simply click on Upload Your Own HTML Page in Site Central and upload your index.html page.

If you are not using the ***NAVBAR*** tag or the ***TOC*** tag, you can ignore this option. (But do take a few minutes to review the helpful navigation strategies below.)

SBI!'s NavBar displays buttons that link to TIER 2 pages. The Table of Contents (TOC) displays text links to TIER 2 pages. This is where you decide whether to put make the page a TIER 2 page by putting it on the NavBar and/or in the TOC.

Directions for Use
  • Click on Yes to make this page a TIER 2 page.
  • Enter what the button should say, if you are using the ***NAVBAR*** tag.
  • Click on Preview to view the text on the button.

The content of a TIER 2 page focuses on one of your profitable keywords from your Master Keyword List. It has another defining characteristic, though...

A TIER 2 page is a two-way or "hub" page. It links to and from your home page (TIER 1). It can link to related TIER 3 pages, other TIER 2 pages, and/or an income-generating destination (ex., a merchant-partner's site).

In other words...

A TIER 2 is "one click" away from the home page, giving it higher visibility and easier access. A TIER 3 page is two clicks away from the home page.

The 3-TIER structure is the optimal way to lead both humans and Search Engine spiders to your most important pages most frequently.

Process

The process for adding a TIER 2 page to the NavBar or TOC is simple...

Click on "Yes" to make this a TIER 2 page. Leaving it as "No" makes it a TIER 3 page.

Did you keep your SiteBuilder home page? If you chose the TOC or Both navigation options in Site Central, this page will automatically be added to the TOC on your home page by saying "Yes."

Next, name the button. If you don't, the button will not be added to the NavBar. If you don't name the button, and choose not to use the ***TOC*** tag, there will be no way for your visitors to navigate to this page (or its related TIER 3 pages). Once you've named the button, preview it to make sure that the name fits into the space provided.

Tips

Include This Page in Your RSS/Blog It! Feed?

Your next option is whether to add this page to your RSS feed and Blog It! page.

If you are only making minor changes to the page (ex., adding an image, making a simple format change, etc.), bypass this option. If this is a new page, or you have added some valuable content, then you will want to add it to your feed so that your RSS subscribers know about it, and so that your Blog It! page displays a link to the page.

Directions for Use
  • Click on No if you do not want this page added to your RSS feed and Blog It!.

The default is set to "Yes," so do nothing if you want to add this page to the feed. If you do not wish to add this page, click on "No."

Important Note: If you are making minor edits to an existing page, and want it left in the feed but do not want to update the feed, leave this as "Yes," but remove the checkmark from Update your RSS/Blog It! feed?, just above the Build It! button.

If you require more information about RSS, visit the RSS section of TNT HQ for an overview. For more on how RSS/Blog It! works, return to Site Central and click on the RSS/Blog It! button and review the help pages there.