What Happens If We Receive a Spam Complaint
If we receive a complaint about unsolicited email sent by you, there are three possible outcomes...
1) If the complainant erred and in fact the email turns out to be solicited (e.g., the complainant had joined an opt-in list, or otherwise had given permission for you to mail him/her but forgot), you have no problem.
2) The "single chance" scenario...
If you did send unsolicited email...
AND
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If you had some kind of repetitive, long-standing personal or business relationship with the complainant...
AND
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If you only sent your email to one person or company...
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If you wrote a truly terrific letter, with high-quality, pertinent, individualized and original content...
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If you made no attempt to disguise your "Reply-to" email address...
You get your one and only "single warning."
3) If you send any other kind of unsolicited email that does not fit all the criteria for the "single chance" scenario, or if you have used up your single chance, your MailOut Manager privileges will be terminated.
Be careful. Do your homework. Even if you accidentally spam, your MailOut Manager privileges will still be terminated. Here's a common example of how this could happen...
If you receive a list of email addresses that are supposed to be safe, you must check for a publicly available privacy policy from the original source of the list...
If there's no such policy, or if the policy does not clearly outline conditions that would lead the list to expect email from third parties like you, then any email from you to that list would be considered spam. In other words, it's up to you to be sure that it's OK to email people.
Your MailOut Manager privileges will not be terminated without a proper investigation. We will ask the complainant for full details, and we will then ask you for an explanation.
There will be nothing personal in a decision to terminate. We simply have to protect the integrity of our company and all other SBIers by terminating in the event of spam.
What's the bottom line?
Conduct yourself in a classy manner. It brings respect... to both you and us. Spam only brings disrespect, loathing, and flames... to both you and us.
This document may be updated at any time, and future versions render prior versions obsolete.